How to Organize Your Pinterest Boards to Get More Followers and Sales

In this video tutorial I’m going to teach you how to arrange your boards to get more followers and sales.

This is important because you want to make sure that when Pinners comes across your Pinterest page you are making a lasting first impression. Wouldn’t you agree?

So how do we do that?

For starters what you do online should mirror what you would do in the brick & mortar world.

For ecommerce businesses you want to look at your Pinterest page as if it were a physical store. Your boards represent your products so merchandise them in such a way that they flow nicely giving the customer a better shopping experience while keeping them in your store as long as possible.

Group the themes of your boards in a way designed to capture the shopper’s attention and merchandise them in a way that appeals to shoppers.

For example, you wouldn’t want to mix food related topics wtih fashion would you? That would be a disaster.

Do your board arrangements and clusters flow smoothly and logically the way your target audience shops?

Are they set up in a way that makes it easy for Pinners to look through them?

Bottom line, it better be organized in a way that makes sense or they will likely leave.

Here’s how to arrange your boards so you can attract more followers and saves:

1. Place your most vital boards that feature your products and services in the first row.

2. Next, place your most helpful boards. If you have several helpful boards do your best to organize them into themes. Here’s an example of Hello Glow’s boards and you can see their health related topics together.

3. Next are the trending holidays and events such as Christmas, New Years, Valentine’s and so forth.

4. And lastly place all your group boards on the bottom of your profile page.

This formula isn’t exactly black and white because I don’t know what boards you have created or what business you are in.

Bottom line, It is very important that your boards are set-up in a way that makes it easy for Pinners to look through them and in a way that makes sense.

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