This video outlines our recommended best practices on how to improve your website page rank by updating and optimizing the images on your website. TIPS:
- We recommend you include at least two images per web page for optimal search rankings.
- For each page you want to focus on a single keyword or search phrase. You will want to update your image details accordingly.
STEPS:
- Before uploading an image to your website, please rename the file using a title that includes the keyword or search phrase when possible.
- If you rename the file before uploading, the image title within your media library will be the same as the file name. If you are updating the image that is already in your media library, you might need to update the title to include your desired keyword.
- One of the most important steps for image SEO is updating the Alternative Text, or "alt text". Alt text is text that appears inside the image container when the image cannot be displayed. Alt text also helps search engines understand what an image is about. In essence, you want to clearly describe the image and what's going on. Lastly, remember not to keyword stuff this section!
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