S1:E12 - Which products and services should you target with PPC advertising?

Careful research and planning is required before you decide which of your products and/or services to target with a pay-per-click marketing campaign.

Episodes 11 to 13 of Done in 60 Seconds are aimed at helping business owners properly count the cost of a pay-per-click marketing campaign to ensure a return on investment.

Done in 60 Seconds,morphsites,google,adwords,ppc,pay per click,google ads,google adverts,ppc ads,ppc adverts,Pete Fairburn,roi,return on investment,ppc profit,market research,competitor research,